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After the backlash of Rick Ross’ guest feature on Rocko’s U.O.E.N.O Reebok has dropped Rick Ross from his endorsement deal. The original deal which was spear headed by Swizz Beatz has been broken due to pressure from various protests groups based off his date-rape influenced lyrics on the record. According to TMZ this was the direct cause of releasing Ross from his contract and have been quoted by saying,

“Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand. Unfortunately, Rick Ross has failed to do so.”

“While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse.”

Take a listen to the record and let the Rap Attack crew know if it was fair to release Rick Ross from his Reebok contract?

RICK ROSS REEBOK AD

RICK ROSS PROTEST **COURTESY OF RADIO.COM**

ROCKO FEAT. FUTURE & RICK ROSS ORIGINAL VERSION “U.O.E.N.O.”

RELATED LINKS:

Rick Ross Speaks on Rape Lyric Accusations

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