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H&M has received a lot of backlash after the photo surfaced on their U.K website of a young African American boy wearing a hoodie with the caption “coolest monkey in the jungle.”

SEE ALSO: Backlash Over H&M’s ‘Coolest Monkey’ Ad Sparks Artistic Movement

Since the disturbing photo, singer The Weeknd has ended his partnership with the company and now rapper G-Eazy has also ended his. G-Eazy took to Instagram on Tuesday night and said, “I can’t allow for my name and brand to be associated with a company that could let this happen.”



I think it’s really dope that the people who have so much power are stepping up to make a difference and make some real noise!

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