Your favorite mexican food spot Chipotle is looking to revamp their name and get back the loyal customers, but after that E. coli outbreak how can they win back your trust? Chipotle announced Wednesday they will launch a marketing campaign in February to kick off its road to recovery after all of the food scares. Well the company plans to close for a few hours to talk about food safety.
According to Chris Arnold who is a spokesman for Chipotle, the meeting is expected to take place on Feb. 8 and will involve all staff members. A wide-range of topics are going to be covered in the meeting.
“We want to thank our teams for all their hard work, to discuss some of the changes we are making to enhance food safety, to talk about the restaurants role in all of that and to answer some questions from employees,”
According to Fox News,
Executives said they expect the Centers for Disease Control and Prevention to declare the E. coli outbreak to be over at some point. The agency has not identified an ingredient that was responsible for the E. coli outbreak, and Chipotle has said it may never know what was to blame.
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