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Kid Cudi Launches New Live Performance App Called Encore

Source: Scott Dudelson / Getty

Kanye West’s former friend (for now) Kid Cudi isn’t letting the fallout with Ye stop him from securing bags. The Cudder just dropped a new app that sounds very promising to allow a creative new way to release music and connect with their fans.


Regardless of how it may look and feel, COVID-19 is still here even as the world begins to “open” back up and we begin to do things like attend concerts. For some folks still feeling a bit apprehensive about attending live events, and understandably so, Kid Cudi’s new interactive live performance app Encore sounds like a true blessing.

The “Day ‘n’ Night” crafter partnered with CEO Jonathan Gray and President Ian Edelman and serves as the Chief Creative Officer on the app described as a “music-first creator platform.” Per a press release, Encore will allow artists to release new music, interact with fans, and put on live shows right from their phones. Think of it as a virtual concert that will allow fans to mix and mingle in a lobby and not only catch an amazing live performance but also have the chance to interact with their favorite artists, basically a virtual meet and greet.

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“My number one priority has always been inspiring others and providing them the space to tell their own stories in an authentic and meaningful way,” Cudi said in a press statement. “We created Encore as a space for artists to share their art, build community, while also being able to pay their rent.”

Per Hypebeast, the app is backed with $9M in funds raised by Battery Ventures. 468 Capital, Parade Ventures, Nomad Ventures, Moving Capital, Kayak Ventures, and Gaingels provided additional investments.
Photo: Scott Dudelson / Getty

Kid Cudi Launches New Virtual Live Performance App Called Encore  was originally published on