So we all use social media today whether it is Twitter, Facebook, or Linked In. At some point we have all encountered negativity or maybe even caused it. Some use social media for business or pleasure, either way let’s remain positive.
How To Behave on Twitter Without Negativity
One of the most important things that I learned was that negativity on Twitter doesn’t work. Angry conversations and foul language will only lead to smearing of your brand’s reputation. While it may create a controversy that will engage with other users for the most part tweeps will become more judgemental about your brand. Behave and upkeep professional courtesy. Express your humorous side without any name calling or negative messaging. Twitter is all about targeted messaging and real-time communication. Being personable and professional will take you a long way.
Keeping Your Cool
Well at this point just about everyone, their friends and family have a Facebook account. For many it’s used for personal reasons. Others attempt to leverage Facebook social media for business purposes. There’s a mentality behind each and standards that should be followed in order to avoid fallouts. Having a presence on this social media platform is slightly different than Twitter and LinkedIn. How so? Every social media platform has a different yet interconnected audience. In this instance you’re surrounded by some 800 million users. How do you behave? Negativity in the social media space simply isn’t recommended unless you’re looking to quickly wipe yourself off the radar. Same applies for Facebook. Be personable and friendly with others as you navigate thru the different sections of the social media platform. Engage in consistent activity of pushing out valuable content to your friends and readers. This type of behavior will contribute towards establishment of knowledge and authority in a given area.
Negativity in the social media space simply doesn’t fly regardless of who you are. Small to medium size businesses need to realize that social media offers untapped potential for increase of brand awareness. Personality and behavior counts for a huge portion. Engage and monitor accordingly without foul language or horseplay.
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