When Beyonce made her big reveal, rubbing her belly at the end of performing “Love On Top,” approximately 8,868 tweets were sent out per second. (This beat the previous record of 7,000+ tweets this past summer when Japan beat the U.S. Women’s soccer team.)
Her announcement, along with Amy Winehouse’s tribute, Lady Gaga in drag, Kanye West & Jay-Z hitting the stage together, and Lil’ Wayne’s crazy pants, also made this award show, the most-watched in history for MTV! The network reports that they had their biggest audience yet with a record-breaking 12.4 million total viewers.
Congrats to all!