Is it that these soap/lotion/skin care companies aren’t paying attention to their advertisements that they’re putting out or do they just not care. Just a few days after DOVE offered an apology for their racist ad, Nivea is receving backlash for their new Natural Fairness moisturizer advertisement in Nigeria, Ghana, Cameroon and Senegal. Social media […]

She’s done music….film… and now she is taking a leap into the cosmetic world. Earlier today, Rihanna that she will launch her own line of cosmetics called, Fenty Beauty. You ready? @fentybeauty new generation of beauty… coming this FALL! — Rihanna (@rihanna) May 31, 2017 // Head over to and sign up to […]

Kanye West is looking to beat your face. West have already dabbed into the music world and the fashion world, so it’s only right that he takes his talents somewhere else, right? According to the site, Ye‘ has filed paperwork to launch a cosmetic line named after his mother, Donda. It is being reported that […]

New motherhood has kept Tyra Banks pretty busy these days, however she still finds time to indulge her love of beauty. She recently announced the launch of her cosmetics line that is specifically for all of the chocolate-toned ladies out there.   Speaking exclusively to Essence magazine, the former supermodel, media mogul and beauty maven […]

These restaurants are reaching. KFC is taking its slogan "Finger Lickin' Good" into the cosmetics world.

According to Gary With Da Tea, Caitlyn Jenner is tapping into the cosmetics industry- but will people be into it? Watch the video above to see Gary explain more in…

Here at HelloBeautiful, we make regular trips to one of our favorite stores ever, the makeup candy shop that is Sephora (ok, I’m literally salivating…

Makeup, hair care and skin care products aren’t the only tools we use to help us express who we are, we also prettify ourselves with an array of perfumes (not worn all at once I hope) to tell the world who we are without speaking a word. Spring/Summer 2011 brings to market even more choices […]

As the writer for the blog, Hue Knew It, I’m fortunate to be one of the first on the scene at many beauty product launches. As readers of HB and hopefully HKI, you get to know what’s new and what’s happening just before or as these products hit the market. And if you’re so inclined, you might even share your newfound […]

Is your makeup drawer filled to the brim with products that haven’t been used in forever? I hear a resounding YES among my fellow beauty addicts. But there’s just something about the word “new” that gets our hearts racin’ and makes us do crazy things like acquire even MORE stuff, but just shy of the […]

Create modern eye looks from softly subtle to gorgeously glam with this long wearing, waterproof liquid liner pen. Unlike other liners, the precision tip pen provides smooth and controlled application every time and easily draws a thin or thick line in one sweep making it the only option when doing a cat eye. Not to […]

For Derek Lam’s Spring 2011 runway show, Estée Lauder Creative Makeup Director, Tom Pecheux, created a bold, architectural makeup look to complement the 1960’s California inspired collection. To bring the trend from the runway to real life, Pecheux worked with Estée Lauder to create a couture collection of three electric products… introducing Pure Color Orange […]