Activists Call For Target Boycott
Activists Call For Target Boycott Following Rollback Of DEI Initiatives

Source: storyblocks / storyblocks
Following Target stores decision to roll back its diversity, equity and inclusion initiatives activists are now calling for a boycott! Activists held a press conference at Target headquarters in downtown Minneapolis Thursday morning encouraging shoppers to start boycotting Target stores indefinitely starting Saturday, Feb. 1.
Monique Cullars-Doty, co-founder of Black Lives Matter Minnesota said,
“We do not believe it is a coincidence that Target made this decision after the holiday shopping season and roughly one week before the start of Black History Month”.
In addition, speakers at Thursday’s event made two requests for employees to speak up and for shoppers to shop elsewhere.
Jan. 24 Target announced that it would end its DEI goals that were previously set to increase Black employees’ representation and advancement, improve Black shoppers’ experiences and promote Black-owned businesses. They are also pulling back on efforts to include hiring and promoting women, minorities, LGBTQ+ people and veterans.