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Allyson Felix Nike Make YourselfNike Women launched it’s “Make Yourself” marketing campaign last year, and by using some of the world’s best professional female athletes, they aimed to encourage women to “achieve their goals and become the best ‘versions’ of themselves.”

The Fall 2011 ad campaign, shot by famed female photographer Annie Leibovitz, features US track and field Olympian Allyson Felix, British hurdler Perri Shakes-Drayton, and Algerian-French dancer Sofia Boutella amongst others.

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