Before you celebrate finding an insane deal online on your favorite MAC lipstick or Urban Decay palette, make sure it’s not just a load of…

Here at HelloBeautiful, we make regular trips to one of our favorite stores ever, the makeup candy shop that is Sephora (ok, I’m literally salivating…

It’s always nice to start off the new year with some new makeup. Even nicer? Getting great stuff for (way) under 20 bucks. Here, the seven drugstore finds Allure is dying over right now: L’Oréal Paris Infallible Eye Shadow With a supremely soft, velvety texture, these powder shadows blend easily over lids. And, while they […]

If your goal for a holiday party is to have flawless makeup from start to finish, this is the list you should check twice. Follow these tips to avoid any mishaps.

Every girl wants longer lashes, and many of us don't want to be bothered with putting on false ones. So here are 7 tips to getting the longest, sexiest lashes.

Lipstick is the one staple that every woman has in her makeup bag. With the fall season upon us, you may think it’s time to put away the lighter palettes you rocked this summer and bring out the bold shades for fall, but this is where you’re wrong. This Fall season seems to be all […]

Every girl wants longer lashes, and many of us don’t want to be bothered with perfecting the process of putting on false ones. So, Cosmo compiled a list of 7 steps and tips to getting the longest, fullest, sexiest lashes possible. Prep Before You Paint This double-sided wand has a conditioning primer on one end […]

Bright makeup can be scary at first. It can make you look like clown, or even worse a kid. But you don’t have to shy away from wearing the bold hues on your face. No matter the skin tone, there are colors that look good on everybody. Glamour dishes on the top 8: Swipe on […]

The smokey cat-eye. Whenever we attempt this we, more often than not, end up with smudgy raccoon eyes. So Allure asked Estée Lauder’s creative makeup director Tom Pecheux what the trick is to getting precise lines and a clean shape. Turns out you can go about it one of two ways: FILL IN THE BLANK: This […]